SUGGESTED WORKFLOW
1. BUSINESS STRATEGY (SMALL/MEDIUM/LARGE)
Start here. Always.
This is where the idea is tested, shaped, and grounded. Prevents wasted spend later.
2. PSYCHODYNAMIC COACHING (PARALLEL OR EARLY)
Not mandatory, but powerful early on. Helps founders show up better for everything that follows.
3. DEVELOPMENTAL CHEF
Once the concept is viable, the food needs to work. Food that makes sense commercially, not just creatively.
4. ONSITE OPERATIONS CHEF
When food meets reality. Turns plans into something that actually runs.
5. BRAND ARCHITECT
Only once the concept and food are clear. Branding reflects reality, not wishful thinking.
6. MERCHANDISING
Once the brand exists and trading is planned or underway. Avoids pointless merch spend.
7. WEBSITE DESIGN
When the brand story is ready to be told simply - “We exist and we’re legit.”
8. WEBSITE DEVELOPMENT
Required to convey step 7.
9. AI FOOD PHOTOGRAPHY/VIDEOGRAPHY
Once food, brand, and setup are ready. No point creating something that’s not final.
10. SOCIAL MEDIA MANAGEMENT
Only when brand is clear, content exists and operator can sustain posting. Amplification comes last, not first.
11. TAX
Runs alongside, not sequentially. Supports business structure, VAT decisions, compliance and scaling implications.
